Sales Strategy — Fragrance

Fragrance Sales Strategy

Strategic media placement for fragrance brands — from niche perfumers to global luxury houses — across the publications where scent, style, and culture converge.

Commercial strategy that connects media investment to revenue — driving sales through strategic placement, affiliate partnerships, and audience development.

Publications & Platforms

British Vogue · GQ · Wallpaper* · Financial Times HTSI · Tatler · Harper's Bazaar · Robb Report

Who We Work With

  • niche fragrance houses
  • luxury perfume brands
  • fragrance retailers
  • scent-led lifestyle brands

Why TriplePinch

Founded by Alexis Williams after two decades of senior leadership at Condé Nast (International Ad Director, British Vogue), the Financial Times, Guardian News & Media, and Dezeen. We bring the relationships, the market intelligence, and the editorial understanding that only come from years inside the room.